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Vucinic, photo by Ted.com |
"We invest in serious digital-only media oriented toward the younger audience that can disrupt their markets. And we think it’s a phenomenal business that will bring great financial returns."
Versión en español
Vucinic said he no longer talks about social impact with investors. "I spent 16 years trying to prove to investors that a media company has a two pronged nature: It is a business that will be sustainable and profitable, if possible, and at the same time it provides an incredibly important role in the society," he told me. "I actually think that if you do not understand that media plays an important role in society, you're not very likely to invest in it anyway."
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